Episodes

June 6, 2019

EP 213: What’s Working In Finding New Fans With SEO Coach Kim Herring…

The Nitty-Gritty: * Why Kim Herrington believes start content creation is the key to building your audience and getting off th…

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June 4, 2019

EP 212: Building Your Audience Behind The Scenes With Social Media St…

The Nitty-Gritty: * Why social media marketing agency founder Andréa Jones doesn’t try to game the social media algorithms to …

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May 30, 2019

EP 211: Building An Audience With Tara McMullin

A year ago this week, I deleted about 12,000 people off my email list. That meant that my audience shrank by about 80% with th…

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May 28, 2019

EP 210: Doing Less To Achieve Your Goals With Do Less Author Kate Nor…

The Nitty-Gritty: * How Kate Northrup started doing less by accident—and why she decided to move forward doing less on purpose…

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May 23, 2019

EP 209: 7 Surprising Things Small Business Owners Learned When They R…

Imagine the open rate on the last email you sent to your subscribers. Think about the net profit your business has generated …

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May 21, 2019

EP 208: Pricing By The Numbers With Systems Saved Me Founder Jordan G…

The Nitty-Gritty: * How Jordan Gill used data and experience to set competitive prices for her business operations firm* Why s…

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May 16, 2019

EP 207: What’s Working In Tracking Your Business Finances With Kaitly…

I know plenty of small business owners who struggle with how to price their products or how much to invest in advertising. I see …

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May 14, 2019

EP 206: Choosing Between Two Businesses With Grace & Vine Founder Mad…

The Nitty-Gritty: * Why Madison Wetherill found herself the owner of two small businesses—and how she knew something had to ch…

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May 9, 2019

EP 205: What’s Working In Traffic & Analytics With Rita Barry

The Nitty-Gritty: * Why Rita Barry chose to focus on helping clients understand the numbers when it comes to their website tra…

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May 7, 2019

EP 204: Creating Value After Going Viral With Jennifer Johansson

The Nitty-Gritty * How Jennifer Johansson started promoting her art on Pinterest* What happened when one of her pins was repin…

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May 2, 2019

EP 203: Running Your Business By The Numbers With Tara McMullin

When I signed off on my taxes last month, it was the first time in 10 years that I didn’t owe any money to the IRS. In fact, I…

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April 30, 2019

EP 202: Rebuilding Your Business After A Break With Ad Strategist Cla…

The Nitty-Gritty: * What happened when Facebook ad strategist Claire Pelletreau returned to her business after an unexpectedly…

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April 25, 2019

EP 201: Turning A Side Project Into Your Main Gig With Work Brighter …

The Nitty-Gritty: * How Brittany Berger came up with the idea for the Work Brighter newsletter* How Work Brighter evolved as s…

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April 23, 2019

EP 200: Weathering The Ups & Downs Of Entrepreneurship Over The Long …

Even for successful entrepreneurs and small businesses, sometimes things don’t go to plan. The longer you’re in business, the …

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April 16, 2019

EP 199: Leveling Up Using A Simple One-Day Event With The CEO Retreat…

The Nitty-Gritty: * How Racheal Cook scratched her own itch and created a 1-day event without a “grand plan”* Why the CEO Retr…

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April 11, 2019

EP 198: Finding A New Opportunity To Serve With Abundance Practice Bu…

The Nitty-Gritty: * How a conversation at a networking event planted a seed for Abundance Practice Building founder Allison Pu…

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April 9, 2019

EP 197: Growing A Sold-Out Program From The Seed Of An Idea With Fix …

The Nitty-Gritty * Why Val Geisler, email marketing specialist and founder of Fix My Churn, used a 2-hour workshop as a test r…

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April 2, 2019

EP 196: Building An Empire One Piece of Content At A Time With Bonnie…

The Nitty-Gritty: * How Bonnie Gillespie started building her content empire before she even started a business* Why a 3-ring …

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March 28, 2019

EP 195: How Small Ideas Lead To Big Success With Tara McMullin

The Nitty-Gritty * Tara shares the story of how the seeds she panted at the beginning of her business journey have grown into …

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March 26, 2019

EP 194: Finding A Niche In A Crowded Market With Photographer Janeris…

The Nitty-Gritty * How Janeris Marte transformed her photography business when she went from a jack of all trades to specializ…

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March 21, 2019

EP 193: Doing More With Less: How Small Business Owners Take A Minima…

Imagine you want to get stronger. What do you do? If you’re like me, you’d head to the gym, grab some dumbbells, and start …

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March 19, 2019

EP 192: Creating What You Love Using Patreon With Real Talk Radio Hos…

The Nitty-Gritty: * How Nicole Antoinette pivoted her business to focus solely on her podcast, Real Talk Radio* The question s…

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March 14, 2019

EP 191: Your Business Is A Mess–And That’s Okay With Tara McMullin

The Nitty-Gritty: * Tara shares why it’s important to clean things up–but not get caught up in making things perfect* Why the …

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March 12, 2019

EP 190: Getting It Done In Just 3 Days Per Week With Oasis Center For…

The Nitty-Gritty: * Why bodywork practitioner Mindy Totten decided to take her 6.5-day per week business and turn it into a 3-…

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