Episodes

July 17, 2018

EP 141: Making Clients Comfortable With Uncomfortable Subjects With F…

The Nitty Gritty * How Jacquette uses different themes every month to inform the activities and questions she poses during her m…

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July 10, 2018

EP 140: Paying Attention To The Red Flags With Don’t Panic Management…

The Nitty Gritty * The red-yellow-green system Jess Ostroff and the Don’t Panic Management team apply to every potential new cli…

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July 3, 2018

SPECIAL: Changing Your Name After 10 Years of Building A Personal Bra…

When I got married 11 years ago, I was depressed, ashamed, and feeling like I had no opportunities left — in the way only a 25-ye…

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June 26, 2018

EP 139: Getting The Best From The People Who Work For You With Eventu…

The Nitty Gritty * Jaime’s lessons from hiring virtual assistants in the Philippines — and why she eventually hired an employee …

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June 19, 2018

EP 138: Establishing Authority With Standout Content On Instagram Wit…

The Nitty Gritty * How Lauren and Jason Pak, cofounders of Achieve Fitness, use their Instagram to educate and inspire their aud…

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June 12, 2018

EP 137: Transitioning Into Intrapreneurship While Maintaining Your Mi…

The Nitty Gritty * How Sarah Bray, entrepreneur, author, and digital strategist, transitioned from working exclusively for herse…

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June 5, 2018

EP 136: Playing Big With A Boutique Music Licensing Company with Catc…

The Nitty Gritty * How Cathy and her songwriting agency, Catch the Moon Music, manage music inquiries and how they close deals *…

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May 29, 2018

EP 135: Growing A Truly Sustainable Business With Art & Eden Founder …

The Nitty Gritty * The story behind Susan’s personal breakthrough that prompted her to leave a two decade fashion career to laun…

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May 22, 2018

EP 134: Realizing Your Idea Is So Much Bigger Than You Imagined With …

The Nitty Gritty * What inspired Sarah to launch Startup Pregnant (and how that concept pivoted from book to podcast) * Sarah’s …

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May 15, 2018

EP 133: Building A Business In The Feminine Economy With Sister Found…

The Nitty Gritty * How Jennifer’s creative entrepreneurial journey influenced the creation of Sister and Feminine Business Schoo…

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May 8, 2018

EP 132: Choosing The B Corp Life with Buzz Food Truck Founder Michael…

The Nitty Gritty * Why Michael created Buzz, a rock-and-roll infused sandwich shop on wheels * How he infused his personal value…

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May 3, 2018

EP 131: Optimizing What Works For Your Small Business With Oki Doki C…

The Nitty Gritty: * Marie shares the role customer interviews have played in the evolution of her online learning software produ…

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May 1, 2018

EP 130: Crafting Communities–And Happier Businesses–Both Online And O…

The Nitty Gritty * What prompted Carlos to shut down a thriving digital agency to start The Happy Startup School * What happines…

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April 26, 2018

EP 129: Building a Client Pipeline With Communication Rebel Founder D…

The Nitty Gritty: * How Michelle created the “3 Word Rebellion” framework that brings her new client leads * Why Michelle uses a…

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April 24, 2018

EP 128: Melding Disparate Passions with Herbalist & Spaceship Builder…

The Nitty Gritty * The breaking point in Lisa’s life that inspired her to turn to herbalism for answers — and why she decided to…

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April 19, 2018

EP 127: Getting Lean For More Meaningful Growth With Textile Design L…

The Nitty Gritty * Why Michelle Fifis consolidated her offers into her membership program, the Textile Design Lab * The steps Mi…

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April 17, 2018

EP 126: Navigating The Process Of Rebranding & Repositioning with Tru…

The Nitty Gritty * Why Ali’s new brand message is all about shifting the way her clients see themselves * How she draws a connec…

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April 11, 2018

EP 125: Writing Content For Results with Content Direction Agency Fou…

The Nitty Gritty: * Why Lacy is producing fewer “how to” articles and, instead, focusing on “riffing” on the leading edge of con…

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April 9, 2018

EP 124: Co-Writing A Book To Grow Your Brand With Being Boss Author E…

The Nitty Gritty * The four reasons why Emily and Kathleen, co-hosts of the Being Boss podcast, chose to traditionally publish t…

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